Oh god, I'm having flashbacks to Tabula Rasa. The whole, "we left Earth in a hurry and all we managed to grab were the DELL PRECISION XYZ MODEL M! Literally, we abandoned earth from the Dell warehouse and this is all we got!"
Hellgate London's ads weren't bad, but they fit with the game for the most part (and looked well aged). Guess it depends on what kind of game Titan is. Most likely the ads will suck and not gain the end user anything.