Well, this is a gigantic contradiction on the part of Ubisoft. First, they are the publisher that publishes the biggest amount of PC-exclusive titles yet they claim 95% of PC gamers are pirates. If so, why keep publishing PC exclusives then?
Then we have Ubisoft who said that their new DRM would stop piracy forever and now they are admitting their DRM has failed by stating the 95% figure.
After this I honestly can't think of any reason why any PC gamer would still want to support them, considering they consider us criminals from the get go.