Square Enix: FINAL FANTASY XIV "Greatly Damaged" The Brand

A post on Japanese site Sponichi Annex translated by Andriasang quotes Square Enix CEO Yoichi Wada on the impact of the disasterous launch of FINAL FANTASY XIV, as he says the "The Final Fantasy brand has been greatly damaged," by the MMORPG. He says their efforts at rectifying this continue: "We'll continue with our reform work, which basically amounts to fully redoing the game, and hope to revive the FFXIV that should have been released." Thanks VG247.
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Re: Square Enix: FINAL FANTASY XIV
Sep 27, 2011, 17:27
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Re: Square Enix: FINAL FANTASY XIV Sep 27, 2011, 17:27
Sep 27, 2011, 17:27
 
Beelzebud wrote on Sep 27, 2011, 14:57:
When each subsequent game of that company's main franchise, minus XIV, seems to outsell the previous, how would you explain that it's time to do something new to their shareholders?

You mistake me for someone who gives a shit about their shareholders, or explaining anything about them. They are beholden to shareholders, I am not. From an artistic standpoint, I could care less about how their stock portfolio looks. I play games, I do not invest in them. I'm sure McDonald's has a lot of happy shareholders, it doesn't mean their food is good.

And you mistake the rest of us for people who give a shit about your opinion.

That being said, FF14 was flat broken. Not only was it broken, but during the beta when everyone bitched that it was broken, S/E took a piss all over the beta users and said that the game wasn't meant for them anyway.

FF14 itself didn't damage the brand, Square Enix's hubris tanked the game.
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