And early game access isn't beta acess, guys. So why pre-order something that you may well hate?
I'm under the impression that the "Early Game access" will be the only free trial period offered. I don't think they will be having an open beta. It's possible that the closed beta will send invites to all the pre-order ppl but I'd be surprised if they do that. The less people see of this game before it comes out the better for bioware.
Early starts usually don't affect the retail purchases. So once that early start period kicks off I can see the game for a few days and if it turns out to be something I like them I'm all set or if it's ok and might be better at a lower price I can cancel my order at that point and wait. This is what happened with STO. I was in the early start for that as well but canceled my order as I thought it wasn't worth the money.
Collectors edition has some damn good marketing moves that will probably get a ton of fans to drop the money. That exclusive store that will only be available to CE owners seems like something that a lot of fans will want to have....