On StarCraft II in Korea

The StarCraft 2 Uber-Interview on Games On Net talks about the real-time strategy sequel with Blizzard's Bob Colayco and Chris Davey. One of their main concerns is the amount of money spent on marketing StarCraft II in Korea, and how the game's sales compare to the original StarCraft, which is an institution in that territory. While they continue to cultivate the game in the Korean market, there is an admission that it's been slower going than anticipated. "Yeah, it's fair to say that it didn't come out of the gates as well as we'd hoped," Colayco tells them. "But we're working on some things, such as the GSL with our partner GomTV, and some other initiatives to try and continue. There's definitely a lot of interest there, we're definitely in the top 10 as far as the played games in the IGR's and we're seeing some upward mobility there so we're doing what we can to prop that up."
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Re: On StarCraft II in Korea
Nov 28, 2010, 19:53
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Re: On StarCraft II in Korea Nov 28, 2010, 19:53
Nov 28, 2010, 19:53
 
Yifes wrote on Nov 28, 2010, 17:39:
3. The relative lack of success of Starcraft 2 is not due to lack of LAN support, or the shitty-ness of BNET 2.0. Considering that Korea has ubiquitous broadband access, and most gamers play in internet cafes anyways, LAN is a non-issue

Wrong. BNET 2.0 is an enormous POS even with quality broadband. And the lack of LAN support means that you can only play SC2 on Blizzard's terms. Both things have had a big impact.

Yifes wrote on Nov 28, 2010, 17:39:
4. Blizzard is not trying to destroy competitive SC1. Whats going on is not about money, but control of the IP. KeSPA feels that they created the competitive SC1 scene, and therefore should have ownership of it, which doesn't sit well with Blizzard. Its a pissing contest between two companies, and KeSPA is hardly the victim here.

The truth of the matter is that SK's scene wouldn't be the same without KeSPA. Blizzard may not be trying to strictly destroy competitive SC1, but they're certainly saying "our way or the highway". They won't mind destroying all the scene if they're not the ones controlling it.

I agree with previous posters. Blizzard has left a lot of ethics and integrity behind since the Activision merger. They certainly don't care about us gamers and what we want anymore. The priority has stopped being making great games and is now just get more money and more personal data any way they can.

I hope they keep playing SC and not SC2 in Korea. SC2 and BNET 2.0 (which is the real thing they're selling) are poisoned fruit.
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