Retailers Versus Steam?

A story on MCV with a quote in the headline (which isn't in the article itself) stating "Valve monopoly is killing PC market," reports they understand "that at least two big-name digital retailers are facing financial difficulties as they struggle to compete" with Steam. "I've fought hard for my customer, and never before have I had to give my customers away. Steam is killing the PC market and it is no wonder digital retailers are failing," says the director of a Steam rival. "Steam is locking down the market." In a separate report they also discuss retailer dissatisfaction with Steam's dominance of the marketplace, which insiders tell them amounts to 80% of PC downloadable games. Since this competes with online sales initiatives by retailers, they say at least two major U.K. merchants will demand that publishers remove Steam integration from their games or they will refuse to sell them. With PC game sales at retail stores in steady decline, it seems an odd moment for these stores to flex their atrophying muscle, but they quote the head of sales at a big-name digital service provider saying: "At the moment the big digital distributors need to stock games with Steam. But the power resides with bricks and mortar retailers, they can refuse to stock these titles. Publishers are hesitant, but retail must put pressure on them."
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Re: Retailers Versus Steam?
Nov 13, 2010, 16:41
Re: Retailers Versus Steam? Nov 13, 2010, 16:41
Nov 13, 2010, 16:41
 
Steam is fantastic. The only other website I go to to get digital games is Good Old Games. When it was hinted that the two might join up, I almost came in my pants. When they didn't I was still pretty happy. Noone gives out ridiculous sales like Steam and if you stick with them for long enough before buying a game, chances are you will get a game for super cheap. Also, they pre-load on almost every game that you pre-order which is also fantastic. Every time I have pre-ordered a game only to wonder if it was going to be pre-loaded, I ended up happy that it was and playing the night of the release. Sure, Steam may have a monopoly now but I think that it is only more likely that the monopoly will increase when they start selling digital games for cheaper than retail copies. This is because it costs the publisher and developer absolutely nothing to replicate their games online whereas it costs retail outlets a great deal. In fact, since Steam is doing so much indie assistance now, it is likely that we will start seeing indie games be the number one top sellers if Steam starts doing marketing for the companies. Steam can branch out a lot now and it has a lot of work still to do, but the main thing is that it is awesome because it gets around a lot of antiquated systems for game distribution. Also, Steam is made up of gamers who make and provide us with games, so they know that to fuck us over would be to fuck themselves over as well. This follows from a past announcement by D2D that said that they were looking at giving people a limited time to download their games before they deleted them from the server. I almost spazzed at this because it costs them absolutely nothing to hold on to the statement that I own the games. Steam is great. It could be better, but anyone who uses it and has taken advantage of some of the awesome sales knows that the platform is better than anything the consoles have to offer and any other digital distributor out there, except for maybe GOG, who are on par.
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