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1M in MW2 DLC Ads

The Stimulus Package map pack for Call of Duty: Modern Warfare 2 is being supported by a 1 million advertising campaign, reports MCV, which helps explain the steep price tag for the DLC. They quote Activision marketing director for UK and Ireland David Tyler on the DLC, but not the price: "We are excited about the content of the Stimulus Package and our gamers are going to be blown away by the new maps." On a semi-related note, VentureBeat has a story about the marketing effort behind the original game (thanks Joker961), though no dollar figures for the game's initial marketing budget are supplied.

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16. Re: 1M in MW2 DLC Ads Apr 4, 2010, 03:16 zirik
 
Beamer wrote on Apr 4, 2010, 01:26:
Someone that dominated the MW2 maps at launch would get slaughtered today because the tactics that are successful change so fluidly and regularly. Someone finds something awesome to do in a map. Others copy it. Someone finds a way to counter it. Everyone else copies it. Someone finds a new hole. It keeps it surprisingly fresh.

lets see if it stays fresh after a couple of months when everything about a map has been discovered and exploited. thats what happened to COD4. all that is left was a bunch of people who mastered the exploits playing on non moderated servers that allow cheats. no doubt it will happen on MW2 also if it has not happened already.
 
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    Date Subject Author
  1. Apr 3, 14:15 Free headkase
  2. Apr 3, 14:22  Re: Free spindoctor
  3. Apr 3, 14:22  Re: Free TurdFergasun
  4. Apr 3, 15:26 Re: 1M in MW2 DLC Ads Wallshadows
  5. Apr 3, 15:32  Re: 1M in MW2 DLC Ads Cutter
  6. Apr 3, 15:55   Re: 1M in MW2 DLC Ads Mashiki Amiketo
  7. Apr 3, 16:32 Re: 1M in MW2 DLC Ads Pigeon
  8. Apr 3, 19:01 Re: 1M in MW2 DLC Ads Hump
  9. Apr 3, 19:45 removed space captain
  10. Apr 3, 20:45 Re: 1M in MW2 DLC Ads Sepharo
  11. Apr 3, 21:24  Re: 1M in MW2 DLC Ads Yosemite Sam
  12. Apr 4, 00:33 Re: 1M in MW2 DLC Ads Tanto Edge
  13. Apr 4, 01:21  Re: 1M in MW2 DLC Ads Beamer
  14. Apr 4, 01:26   Re: 1M in MW2 DLC Ads Beamer
  15. Apr 4, 01:58    Re: 1M in MW2 DLC Ads Flatline
>> 16. Apr 4, 03:16    Re: 1M in MW2 DLC Ads zirik
  18. Apr 4, 06:54    Re: 1M in MW2 DLC Ads Jerykk
  19. Apr 4, 11:59     Re: 1M in MW2 DLC Ads Beamer
  20. Apr 4, 12:35      Re: 1M in MW2 DLC Ads ColoradoHoudini
  23. Apr 5, 21:28      Re: 1M in MW2 DLC Ads Sepharo
  21. Apr 4, 12:37    Re: 1M in MW2 DLC Ads headkase
  22. Apr 4, 13:18     Re: 1M in MW2 DLC Ads Beelzebud
  17. Apr 4, 05:28   Re: 1M in MW2 DLC Ads Dev


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