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WoW and Innovation

How World of Warcraft (WoW) Promotes Innovation on the Deloitte Website offers downloads of a Adobe Acrobat document with an academic look at how collaborative techniques are being innovated in World of Warcraft (thanks Neutronbeam). Word is: "The online game World of Warcraft (WoW) has become a global phenomenon with more than 11.5 million total active subscribers. WoW constantly changes and morphs not just as a result of the actions of game developers but in response to those of the players as well, making it unpredictable and challenging. This characteristic of the game makes it an intriguing simulacrum for the real world—and a fascinating laboratory for emerging trends in learning, collaboration, and performance improvement. As gamers grapple with an ever-changing, ever uncertain in-game environment, they are pioneering new techniques that may prove highly relevant to the business world."

12. Re: WoW and Innovation Sep 15, 2009, 13:35 Shok
WoW had the innovative yellow question marks and exclamation points to make questing easier!

Seriously, though, the one thing that sold me on WoW after playing Everquest for years was the continuous world. Not having to face a "Loading, please wait..." message every time I went from world zone to world zone really rocks. Every time I tried to go back to EQ I just couldn't because I missed the continuous zones.
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  1. Sep 14, 21:52 Re: WoW and Innovation Mr. Tact
  2. Sep 14, 21:55  Re: WoW and Innovation Rhett
  3. Sep 14, 21:55 Re: WoW and Innovation dubfanatic
  14. Sep 15, 16:54  Re: WoW and Innovation Talisorn
  15. Sep 15, 16:56  Re: WoW and Innovation Talisorn
  4. Sep 14, 22:46 Re: Evening Consolidation HellSlayer
  5. Sep 14, 22:47 Re: WoW and Innovation space captain
  6. Sep 14, 22:53 Re: WoW and Innovation Acleacius
  7. Sep 14, 22:55 Re: WoW and Innovation Trevellian
  10. Sep 15, 10:16  Re: WoW and Innovation Nate
  11. Sep 15, 12:54   Re: WoW and Innovation Kxmode
>> 12. Sep 15, 13:35    Re: WoW and Innovation Shok
  13. Sep 15, 13:40    Re: WoW and Innovation Reitsuki
  8. Sep 14, 23:10 Re: WoW and Innovation Icewind
  9. Sep 14, 23:42  Re: WoW and Innovation Rhett


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