Yeah, have to agree with you there. And its important to remember that its not just the Canadian Red Cross, but that the American Red Cross has been doing it as well and for many years.
And its NEVER been about trademarks, because you cannot trademark the red cross in Canada or the US, because this is covered under international law and the Geneva Convention.
You are only supposed to use it for the specific purposes outlined there and nothing else. Its pretty simple.
Technical Producer, Live Team