Ok let me get this straight. When some psycho kid goes and kills some people and then they find a copy of the first Doom on his computer, the whole video games industry is the problem, and violent games should be outlawed.
So publishers/developers suggest that the retailers actually enforce the damn ESRB rating, and things actually start happening! Finally, it seems the fools that are so quick to look for a scape goat to blame the world's problems on no longer have video games to fall back on all the time!
Wait a second! Some whistle blower feels that the legislation to make things right is "unconstitutional" because retarded parents buy their kids M-rated games then bitch when their little angels go murder people because they don't know the difference between fiction and reality.
The system works folks, it really works.