Now now, calling Id down is just not fair.
The WHOLE game industry is lame, nothing innovative has been generated in a long time. One only has to look at the release of the 360 box, The titles for that are all reruns with a bit of new paint and features thrown in. and it will be at least 6 months before anything good gets released for it, and even then the themes for those games will probably be nothing new.
For me, games will only be entertaining once developers start improving the artificial intelligence and giving us a challenge. Far to many games can be completed in a weekend.