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EA Announces Retail Blitz for June 17 Launch of Alice: Madness Returns



Original American McGee’s Alice Re-mastered and Available in PC Version of Alice: Madness Returns Only at the EA

On June 14, Electronic and Spicy Horse will release the highly-anticipated Alice: Madness Returns™— a dark and deranged action-adventure videogame that fans have been anticipating for over a decade. Gamers who don’t want to be late for a very important date can pre-order at any retail outlet nationwide; those that pre-order at GameStop,, or EA will receive an extra digital surprise. Pre-ordering the Xbox 360®, PlayStation®3 or PC version at these retailers will grant players a bonus digital download* of the game’s stunning original soundtrack with nine full songs plus an all-new track by Chris Vrenna, formerly of Nine Inch Nails.

Additionally, EA is thrilled to announce Alice: Madness Returns – The Complete Collection – a PC bundle that features a re-mastered version of the original American McGee’s Alice™. This PC version is exclusively available at EA and brings together both the original cult-classic prequel and the all new chapter in the Alice fiction together into a single package. Both are rendered in stunning high-definition and teeming with outrageous characters and unforgettable adventures. Alice: Madness Returns – the Complete Collection is available for Ł34.99 in the UK.

A sequel to the original hit from renowned designer American McGee, Alice: Madness Returns finds a grown-up Alice finally free from Rutledge Asylum for the Insane, but still grappling with the horror and survivor’s guilt of the tragic fire that killed her family 11 years earlier. Alice returns to Wonderland to uncover the truth about her past. But what was once a place of refuge has now been transformed into a sinister nightmare, and madness threatens to overcome both Alice and Wonderland. Alice: Madness Returns features the same distinct art style as the original game, but with new visuals, story and game design. Players will be able to explore highly-detailed worlds and engage in epic battles against a cast of truly diabolical characters.

For more information on Alice: Madness Returns, visit

*Offer expires 6/13/11. Code expires 9/13/11. Good only for new purchases of Alice: Madness Returns (“Product”). Valid only at participating retailers. Offer many not be substituted, exchanged, sold or redeemed for cash or other goods or services. Valid only in US and Canada. May not be combined with any other offer, gift card, rebate or discount coupon. Void where prohibited, taxed or restricted by law. Internet connection and EA account required. You must be 13+. EA may retire online features after 30 days notice posted on PC product requires acceptance of end user license agreement. Access to PC online features limited to on EA account.



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