THE WAIT IS OVER – EA’S FIFA SOCCER 10 AVAILABLE NOW FOR THE iPHONE and iPOD TOUCH
AND IN STORES THROUGHOUT EUROPE

FIFA Soccer 10 from EA SPORTS is now available for download on the App Store, bringing EA’s top-selling soccer franchise to the iPhone and iPod Touch for the first time. FIFA Soccer 10 is now in stores throughout Europe for the PLAYSTATION 3, Xbox 360, Wii, PC, PlayStation 2, PSP and mobile.

FIFA Soccer 10 for iPhone brings the full FIFA experience to mobile gamers everywhere. The only fully-licensed soccer game on the App Store, it features 12,650 players, 570 teams and 30 leagues, mirroring the 2009-10 real life teams from leagues around the world.
A simple, innovative two button control system offers a free flowing soccer experience, offering up a wide range of passes and tackles at full speed with incredibly tight movements. The responsive shooting system provides a host of attacking options, whether it be testing the keeper with a long range thunderbolt or rounding the keeper and finishing with a touch of class. Six different match camera angles and stunning slow motion replays ensure you’ll never miss a goal, free kick or glory run ever again! For those who want to make the competition personal, FIFA Soccer 10 lets you take on your friends using a Wi-Fi connection.

FIFA Soccer 10 on PLAYSTATION 3 and Xbox 360 is powered by the first-ever true 360° dribbling system and new Skilled Dribbling technology that gives players finer control of the ball and unprecedented responsiveness. FIFA Soccer 10 also features a completely overhauled Manager Mode, a new Practice Arena and Customizable Set Pieces. Plus, all-new Virtual Pro, enables gamers to live out the fantasy of playing as a professional footballer, by using Game Face to put themselves in the game and then embarking on a career with more than 200 accomplishments to master across all games modes. Join an Online Team Play Club & play 10v10 against hundreds of thousands of Virtual Pros from around the world in the Pro Club Championship, with the top clubs battling it out to become Regional & World Champions. FIFA 10 refines an already potent game engine, combined with authentic club and league licenses, to continue to set the benchmark as the most complete simulation of soccer.

In addition, My Live Season premium service has been expanded into a new game mode on PLAYSTATION 3 and Xbox 360, enabling subscribers to feel the weekly pulse of soccer with dynamic updates of real-world information to make the game as close to real life as possible. The new My Live Season premium service in FIFA Soccer 10 will feature weekly updates of player form, transfers, injuries, suspensions, fixtures, results and league standings for Barclay’s Premier League, La Liga BBVA, Ligue 1, Bundesliga, Serie A and Mexican Primera Division. My Live Season is valued at $4.99 for the ongoing season on PlayStation Network and 400 points on Xbox Live Marketplace for each individual league. A package of all leagues is available for $9.99 for the ongoing season on PlayStation Network and 800 points on Xbox Live Marketplace.

FIFA Soccer 10 Wii delivers action packed, non-stop soccer action. Improved shooting power for greater scoring range, new target passing for more scoring opportunities and more responsive goalies that send juicy rebounds back into play create frantic action in the attacking zone. The new “Strike It System” on set pieces pits players against each other in a head to head challenge for a true test of nerve as each player must time the shaking of their Wii™ Remote perfectly in order to either score or defend free-kicks, penalties and corners. Compete and compare your performance against family and friends. Play online with a friend in 2v2 online matches and tournaments.

Visit WWW.FIFA.EASPORTS.COM for more information about features for each available platform.

FIFA Soccer 10 will be available for Nintendo DS™ in Europe on Oct. 16. FIFA Soccer 10 will be in stores throughout North America on all platforms on October 20. The game is rated “E” for Everyone by the ESRB and 3+ by PEGI in Europe.