An article on the J.U.L.I.A. website is part one of a retrospective from CBE Software called "Surviving IndieGoGo," chronicling their experiences as indies "in the chaotic crowdfunding world." You may recall they publically dumped their publisher before going the crowdfunding route for their upcoming J.U.L.I.A. Enhanced Edition. The tale of their success is interesting, and may provide help for other developers, as word is: "I don’t think of myself as a “crowdfunding expert”. But as one indie who has gone through a very difficult process successfully and considering the kindness that was given to me; I can only hope that my experiences and lessons learned might be helpful to those out there hoping that crowdfunding can make their creative dreams come true."
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