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Game Release Dates Spreading?

EA: We've learned our lesson on release dates on GamesIndustry.biz talks with Glen Schofield of EA's Redwood Shores studio, who indicates that he thinks the industry finally agrees with game fans who have been saying for years that targeting the holidays for every major game release doesn't make much sense:

"I think the industry has finally gone, 'Wow, we could probably just come out just like the movies do'. Movies launch on Christmas day, they launch blockbusters during the summer, and we're now learning that we could probably launch a game at any time, and if it's a good game it will be well received.

"I think that we traditionally thought that people only buy games at Christmas or around holiday time, and now we're looking back and going, 'You know what, GTA launched in May; Resident Evil comes out in March'."

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13. Re: Game Release Dates Spreading? Feb 25, 2009, 22:20 Aero
 
I'd make a point of shooting for a May release. There usually isn't a glut of releases, but it also isn't an uncommon release target. Most importantly, it's when those tax returns show up. I know quite a few people right now planning on using their tax returns to buy a console. It's like free money--from a certain perspective anyways, one often held by the mid-twenties, male, typical gamer-types.  
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    Date Subject Author
  1. Feb 25, 20:19 Re: Game Release Dates Spreading? theyarecomingforyou
  2. Feb 25, 20:24 Re: Game Release Dates Spreading? StingingVelvet
  4. Feb 25, 20:29  Re: Game Release Dates Spreading? Fion
  3. Feb 25, 20:29 Re: Game Release Dates Spreading? Nighthawk
  5. Feb 25, 20:30 Re: Game Release Dates Spreading? Bhruic
  6. Feb 25, 20:41  Re: Game Release Dates Spreading? House
  7. Feb 25, 20:56   Re: Game Release Dates Spreading? PropheT
  8. Feb 25, 21:07    Re: Game Release Dates Spreading? House
  9. Feb 25, 21:28  Re: Game Release Dates Spreading? the_culture
  10. Feb 25, 21:28 Re: Game Release Dates Spreading? space captain
  11. Feb 25, 22:08  Re: Game Release Dates Spreading? Warskull
>> 13. Feb 25, 22:20   Re: Game Release Dates Spreading? Aero
  12. Feb 25, 22:14 Re: Game Release Dates Spreading? Acleacius
  14. Feb 25, 22:21 Oh dear God... Creston
  15. Feb 25, 22:24 Re: Game Release Dates Spreading? Z9000
  16. Feb 25, 22:27 Re: Game Release Dates Spreading? Bone43
  17. Feb 25, 22:52  Re: Game Release Dates Spreading? PHJF
  18. Feb 25, 23:11   Re: Game Release Dates Spreading? Jerykk
  19. Feb 25, 23:28 Re: Game Release Dates Spreading? Dr. D. Schreber
  20. Feb 25, 23:45 Re: Game Release Dates Spreading? Acleacius
  21. Feb 25, 23:58 Re: Game Release Dates Spreading? Blatz
  22. Feb 26, 00:00 Re: Game Release Dates Spreading? Tanto Edge
  23. Feb 26, 00:28 Re: Game Release Dates Spreading? StingingVelvet
  24. Feb 26, 00:40  Re: Game Release Dates Spreading? Jerykk
  26. Feb 26, 01:35   Re: Game Release Dates Spreading? Tanto Edge
  25. Feb 26, 01:03 Re: Game Release Dates Spreading? RP
  27. Feb 26, 01:41  Re: Game Release Dates Spreading? Mostly_Harmless
  28. Feb 26, 01:51   Re: Game Release Dates Spreading? Cutter
  29. Feb 26, 04:23    Re: Game Release Dates Spreading? CJ_Parker
  30. Feb 26, 06:53     Re: Game Release Dates Spreading? Cutter
  31. Feb 26, 09:12      Re: Game Release Dates Spreading? CJ_Parker
  32. Feb 26, 14:14       Re: Game Release Dates Spreading? Kxmode


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