Free Battlefield Game Planned

Battlefield Heroes Leads the Way for EA's New 'Play 4 Free' Business Model announces plans for Battlefield Heroes, a free "cartoon-style shooter" in the Battlefield series due this summer (thanks Gamer's Hell). If the cartoon part sounds like Team Fortress 2, the character shot in an article on the game in the New York Times (thanks Jhereg) and the Battlefield Heroes Website also conveys a TF2 flavor. The game is described as "leading EA’s new web-focused free to download, free to play business model which generates revenue through advertising and micro-transactions":
MUNICH, Germany--(BUSINESS WIRE)--At the Digital, Life, Design Conference (DLD) in Munich, Electronic Arts Inc. (NASDAQ: ERTS - News) today unveiled Battlefield Heroes™, an all-new Play 4 Free cartoon-style shooter that will bring classic Battlefield gameplay to an all new mass audience. Available for download at www.battlefield-heroes.com this summer, Battlefield Heroes is EA’s first title that is offered completely for free, and features a built-in matchmaking system to ensure that players of equal skill are paired together for fair play. Developed by DICE in Stockholm, Battlefield Heroes is leading EA’s new web-focused free to download, free to play business model which generates revenue through advertising and micro-transactions. With zero barriers to entry, now anyone can be a hero on the battlefield!

“Online gaming garners a massive audience,” said Gerhard Florin, EVP Publishing Americas-Europe at EA. “People want to play games in new ways, with easier access that is quick to the fun. With Battlefield Heroes, EA brings its first major franchise to North America and Europe with a new distribution model and pricing structure adapted to the evolving way that people play.”

Battlefield Heroes is a brand new game from the team behind Battlefield 1942™ and Battlefield 2™. Its fun cartoon-style graphics and gameplay caters to players of all skill levels. It is easy to pick up and play but with robust character customization and a deep online meta-game, gamers can spend hours building up their characters and conquering the world.

“We put a different twist on this Battlefield game going with the cartoon-style graphics and gameplay,” added Ben Cousins, Senior Producer at EA DICE. “There’s something here for all types of players -- be it our core Battlefield fans or casual gamers. With the new online model, we will continually add new content to keep the game fresh and keep players engaged, while integrating player feedback in real time. As a game developer, it is such a cool new way to make games.”

Battlefield Heroes will be released for the PC as a free download in summer 2008. This product is not yet rated by PEGI or ESRB. For more information on EA DICE, please visit www.dice.se or www.ea.com.
View : : :
70.
 
Re: Only in our industry...
Jan 21, 2008, 21:31
>U
70.
Re: Only in our industry... Jan 21, 2008, 21:31
Jan 21, 2008, 21:31
>U
 
However, my spending habits, my demographics, are NOT free.
You're right. They are more than free because you are paying Valve to take them when you play its games on Steam.

Date
Subject
Author
1.
Jan 21, 2008Jan 21 2008
4.
Jan 21, 2008Jan 21 2008
6.
Jan 21, 2008Jan 21 2008
16.
Jan 21, 2008Jan 21 2008
64.
Jan 21, 2008Jan 21 2008
68.
Jan 21, 2008Jan 21 2008
75.
Jan 21, 2008Jan 21 2008
84.
Jan 22, 2008Jan 22 2008
    Re: Sue them
2.
Jan 21, 2008Jan 21 2008
3.
Jan 21, 2008Jan 21 2008
5.
Jan 21, 2008Jan 21 2008
9.
Jan 21, 2008Jan 21 2008
7.
Jan 21, 2008Jan 21 2008
8.
Jan 21, 2008Jan 21 2008
65.
Jan 21, 2008Jan 21 2008
69.
Jan 21, 2008Jan 21 2008
10.
Jan 21, 2008Jan 21 2008
11.
Jan 21, 2008Jan 21 2008
66.
Jan 21, 2008Jan 21 2008
12.
Jan 21, 2008Jan 21 2008
13.
Jan 21, 2008Jan 21 2008
15.
Jan 21, 2008Jan 21 2008
23.
Jan 21, 2008Jan 21 2008
32.
Jan 21, 2008Jan 21 2008
14.
Jan 21, 2008Jan 21 2008
17.
Jan 21, 2008Jan 21 2008
18.
Jan 21, 2008Jan 21 2008
19.
Jan 21, 2008Jan 21 2008
20.
Jan 21, 2008Jan 21 2008
21.
Jan 21, 2008Jan 21 2008
22.
Jan 21, 2008Jan 21 2008
31.
Jan 21, 2008Jan 21 2008
72.
Jan 21, 2008Jan 21 2008
27.
Jan 21, 2008Jan 21 2008
 70.
Jan 21, 2008Jan 21 2008
    Re: Only in our industry...
29.
Jan 21, 2008Jan 21 2008
71.
Jan 21, 2008Jan 21 2008
40.
Jan 21, 2008Jan 21 2008
41.
Jan 21, 2008Jan 21 2008
44.
Jan 21, 2008Jan 21 2008
50.
Jan 21, 2008Jan 21 2008
54.
Jan 21, 2008Jan 21 2008
46.
Jan 21, 2008Jan 21 2008
48.
Jan 21, 2008Jan 21 2008
49.
Jan 21, 2008Jan 21 2008
     Cake!
73.
Jan 21, 2008Jan 21 2008
77.
Jan 21, 2008Jan 21 2008
78.
Jan 22, 2008Jan 22 2008
67.
Jan 21, 2008Jan 21 2008
85.
Jan 22, 2008Jan 22 2008
26.
Jan 21, 2008Jan 21 2008
24.
Jan 21, 2008Jan 21 2008
25.
Jan 21, 2008Jan 21 2008
28.
Jan 21, 2008Jan 21 2008
30.
Jan 21, 2008Jan 21 2008
33.
Jan 21, 2008Jan 21 2008
35.
Jan 21, 2008Jan 21 2008
36.
Jan 21, 2008Jan 21 2008
37.
Jan 21, 2008Jan 21 2008
38.
Jan 21, 2008Jan 21 2008
39.
Jan 21, 2008Jan 21 2008
45.
Jan 21, 2008Jan 21 2008
34.
Jan 21, 2008Jan 21 2008
42.
Jan 21, 2008Jan 21 2008
47.
Jan 21, 2008Jan 21 2008
43.
Jan 21, 2008Jan 21 2008
51.
Jan 21, 2008Jan 21 2008
53.
Jan 21, 2008Jan 21 2008
55.
Jan 21, 2008Jan 21 2008
74.
Jan 21, 2008Jan 21 2008
52.
Jan 21, 2008Jan 21 2008
56.
Jan 21, 2008Jan 21 2008
58.
Jan 21, 2008Jan 21 2008
59.
Jan 21, 2008Jan 21 2008
60.
Jan 21, 2008Jan 21 2008
61.
Jan 21, 2008Jan 21 2008
63.
Jan 21, 2008Jan 21 2008
62.
Jan 21, 2008Jan 21 2008
57.
Jan 21, 2008Jan 21 2008
76.
Jan 21, 2008Jan 21 2008
79.
Jan 22, 2008Jan 22 2008
80.
Jan 22, 2008Jan 22 2008
81.
Jan 22, 2008Jan 22 2008
82.
Jan 22, 2008Jan 22 2008
83.
Jan 22, 2008Jan 22 2008
86.
Jan 22, 2008Jan 22 2008
87.
Jan 22, 2008Jan 22 2008
88.
Jan 22, 2008Jan 22 2008
89.
Jan 22, 2008Jan 22 2008