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THQ Postmortem

MCV outlines what they call "the full story" of the collapse of THQ, the game publisher/developer that was just broken up due to bankruptcy. They hear from Jason Rubin, who served as president of the company during efforts to put it back on course, and he is frank in saying the made "massive mistakes," and that: "There are certainly things to be said about challenges in the mid-tier triple-A publishing business, but I don't think that conflating it with THQ's experience is helpful." Here's a bit of his take on what went wrong:

Unfortunately, the mistakes that were made long before I joined, like the incredible losses attached to uDraw, massive wasted capital in the unpublished MMO that was cancelled, sticking with children's and casual titles far after mobile and tablets had killed the business, bad, late, or otherwise inferior titles like Homefront, and a generally haphazard and inefficient approach to deal making, left the company with too much negative hanging on its books.

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18. Re: THQ Postmortem Feb 1, 2013, 02:52 Beelzebud
 
Homefront didn't appeal to me simply because I found the premise to be completely absurd. I can suspend disbelief, but when you ask me to imagine North Korea invading the U.S. mainland, Red Dawn style, I can do nothing but snicker.  
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  1. Jan 31, 20:08 Re: THQ Postmortem nin
  2. Jan 31, 21:21  Re: THQ Postmortem Redmask
  3. Jan 31, 21:22   Re: THQ Postmortem Beamer
  4. Jan 31, 21:36    Re: THQ Postmortem Dev
  5. Jan 31, 22:02     Re: THQ Postmortem Rhino
  6. Jan 31, 22:03     Re: THQ Postmortem killer_roach
  7. Jan 31, 22:35      Re: THQ Postmortem zombiefan
  8. Jan 31, 22:48       Re: THQ Postmortem nin
  12. Jan 31, 23:21        Re: THQ Postmortem Frijoles
  13. Jan 31, 23:27         Re: THQ Postmortem nin
  14. Feb 1, 00:31          Re: THQ Postmortem Beelzebud
  10. Jan 31, 22:51      Re: THQ Postmortem Dev
  11. Jan 31, 22:56       Re: THQ Postmortem killer_roach
  19. Feb 1, 03:53        Re: THQ Postmortem Dev
  20. Feb 1, 04:04      Re: THQ Postmortem eRe4s3r
  9. Jan 31, 22:50     Re: THQ Postmortem netnerd85
  15. Feb 1, 00:35 Re: THQ Postmortem bhcompy
  16. Feb 1, 01:45  Re: THQ Postmortem killer_roach
  17. Feb 1, 01:56   Re: THQ Postmortem jdreyer
>> 18. Feb 1, 02:52    Re: THQ Postmortem Beelzebud
  21. Feb 1, 08:53    Re: THQ Postmortem nin
  22. Feb 1, 10:00     Re: THQ Postmortem Beamer
  23. Feb 1, 11:31 Re: THQ Postmortem Creston
  24. Feb 1, 12:01  Re: THQ Postmortem Beamer
  25. Feb 1, 12:20   Re: THQ Postmortem bhcompy
  26. Feb 1, 12:27    Re: THQ Postmortem Orogogus
  27. Feb 1, 12:41   Re: THQ Postmortem Creston
  28. Feb 1, 12:46    Re: THQ Postmortem killer_roach
  29. Feb 1, 13:51     Re: THQ Postmortem Creston
  30. Feb 1, 13:52     Re: THQ Postmortem Beamer
  31. Feb 1, 14:03      Re: THQ Postmortem killer_roach
  32. Feb 1, 14:09       Re: THQ Postmortem Beamer
  33. Feb 1, 14:16        Re: THQ Postmortem killer_roach
  34. Feb 1, 14:51 Re: THQ Postmortem jdreyer


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