Blue wrote on Jan 24, 2013, 10:44:Ant wrote on Jan 24, 2013, 10:20:
http://www.develop-online.net/news/43051/Next-Xbox-to-simply-be-named-Xbox is gone!
Guess that's proof that they didn't fall for this.
Ant wrote on Jan 24, 2013, 10:20:
http://www.develop-online.net/news/43051/Next-Xbox-to-simply-be-named-Xbox is gone!
LittleMe wrote on Jan 23, 2013, 17:47:Creston wrote on Jan 23, 2013, 11:28:
Next Xbox simply to be named Xbox.
Yeah, that's not going to go well.
Ebay: "For sale! Xbox, hardly used, 10 games, 2 controllers included! $149!"
Oh, you expected it to be the NEW Xbox? Sorry, it was the old one.
Exactly this is a terrible name for the new console. Making one word mean two different things just confuses and angers people and will certainly lead to upset consumers buying the wrong games and accessories. Many, dare I say most, console consumers are not technologically savvy.
"Excuse me, where are your Xbox games?" asks customer
"Right over there" says the clerk
"No, I mean Xbox not xbox360" says frustrated customer
"Oh, these are xbox games" says frustrated clerk that usually sends people to the 360 shelf but knows some want new xbox games.
or...
"Is this xbox compatible?" asks customer
"Yes, it is." says clerk.
Customer gets home, opens package, and product doesn't work because it's for the wrong 'xbox' and goes back to store. Store refuses item return for opened package and insists the product was accurately sold as xbox compatible.
Fail Microsoft marketing.
Creston wrote on Jan 23, 2013, 11:28:
Next Xbox simply to be named Xbox.
Yeah, that's not going to go well.
Ebay: "For sale! Xbox, hardly used, 10 games, 2 controllers included! $149!"
Oh, you expected it to be the NEW Xbox? Sorry, it was the old one.
NegaDeath wrote on Jan 23, 2013, 12:16:
Microsoft wants to be like Apple so much now I'm surprised it isn't the iXbox.
Ceribaen wrote on Jan 23, 2013, 15:24:NegaDeath wrote on Jan 23, 2013, 12:16:
Microsoft wants to be like Apple so much now I'm surprised it isn't the iXbox.
Actually I'm surprised that they didn't do something like...
XBox
XSlate (XSurface)
XOS (or they could go XWindows and take on free software again).
XPhone
Xetc etc...
NegaDeath wrote on Jan 23, 2013, 12:16:
Microsoft wants to be like Apple so much now I'm surprised it isn't the iXbox.
sauron wrote on Jan 23, 2013, 10:48:nin wrote on Jan 23, 2013, 09:30:Report: Next Xbox to simply be named 'Xbox'.
I see MS Marketing hasn't lost it's touch...
I was hoping the new platform would be more heavily targeted towards adults. Then they could've called it the XXXBoxxx.
Then again, given the size of the controllers they could probably do that anyway.
sauron wrote on Jan 23, 2013, 10:52:Verno wrote on Jan 23, 2013, 09:47:
People can list dozens of failed Microsoft products and branding efforts, the Xbox is the only consumer related entry that people don't loathe.
I was looking at a Surface tablet the other day and found myself thinking it was pretty good. I actually had to pause to think that this might be a Microsoft product I didn't hate. It was really surprising.
Jivaro wrote on Jan 23, 2013, 10:35:
Works for Apple...and cars....
Personally I prefer when companies clearly differentiate between generations of products, even versions of products. Conversations that go something like this tend to happen when you use one name for multiple generations of electronic hardware: "Oh, you have the first *new* XBOX? You need the second one or newer to be able to run that game." or "The new XBOX OS doesn't work on the first generation of *new* XBOX, it only runs on the 2nd or 3rd generation."
Then again, given Apple's success and some of the recent MS decisions, it isn't all that shocking that they would decide to imitate Apple in this way.
PropheT wrote on Jan 23, 2013, 13:11:Beamer wrote on Jan 23, 2013, 09:51:
"Loathe" is pretty much right, too.
Thinking back of Microsoft products people don't loathe:
1) Windows, for about 5-10 years
2) DOS. No one loathed it, but no one really liked it
3) Paint!
4) Hotmail, until Gmail
5) Office, but arguably Excel is the only product that, uh, excels (sorry, had to)
6) Windows Phone. Like DOS, no one loathes it, but it isn't exactly widely appreciated. Still, if you're looking for a list of Microsoft brands that aren't loathed, you take what you can get rather than look for successes
To be fair, 1,2, and 5 are are only on the list because there aren't or weren't any real competitors to take their place for the average person and 4 didn't even start as a Microsoft product, they bought out the company. You could also argue that 3 is only there because it's pretty much ignored, the only time anyone uses it is if they don't have anything better on that system.
Beamer wrote on Jan 23, 2013, 09:51:
"Loathe" is pretty much right, too.
Thinking back of Microsoft products people don't loathe:
1) Windows, for about 5-10 years
2) DOS. No one loathed it, but no one really liked it
3) Paint!
4) Hotmail, until Gmail
5) Office, but arguably Excel is the only product that, uh, excels (sorry, had to)
6) Windows Phone. Like DOS, no one loathes it, but it isn't exactly widely appreciated. Still, if you're looking for a list of Microsoft brands that aren't loathed, you take what you can get rather than look for successes
Creston wrote on Jan 23, 2013, 11:33:
Also :The source claimed that they had “witnessed Unreal Engine 3 demos running at a solid 60fps” on the device
60 fps for an Unreal 3 game? PFWOAR!!!
Consoles have entered the year 2008! News at 11!
Creston
Verno wrote on Jan 23, 2013, 11:04:
...Surface Pro might be alright but for $999, fuuuck that.