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Peter Molyneux's $78K DLC

Those used to unusual game plans from Peter Molyneux will not be disappointed by the write-up on New Scientist about what the Populous creator is up to. They outline what's up at 22 Cans, saying his new company plans 22 experiments "designed to explore the psychology of social-media users" in preparation for a fuller game based in these data (thanks Develop). Here's word on the first project, a PC/Mac game called Curiosity, which will feature a 50,000 piece of DLC and apparently zero gameplay:

The first experiment, "Curiosity", puts players in a virtual room containing a single black cube. Players tap away at the cube, causing it to fracture and shed tiny layers from the surface. Other fractures also appear because everyone playing the game is tapping away at the same black cube.

After an undivulged, large number of taps, the cube will open, revealing something "truly amazing, absolutely unique", says Molyneux. The twist is that only the player who performs the final tap will get to see inside the cube, and 22Cans will study how news of the revelation spreads. "We will rely entirely on social media," explains Molyneux. "How will this person prove it? That in itself becomes a fascinating aspect of this experiment."

Before the cube opens, a second phase of the experiment will be launched. Players will then be able to purchase one of a limited number of chisels to amplify their tapping strength. These range from a iron chisel, costing 59 pence, that is 10 times more powerful than just tapping alone, to a diamond chisel that is 100,000 times as powerful. Again, there is a twist: Molyneux will only sell one diamond chisel - and it will cost 50,000. "It's an insane amount of money," he admits, but the aim is to see whether pure curiosity will drive one player, or a syndicate of players assembled through social media, to buy the chisel. "This is not a money-making exercise; it is a test about the psychology of monetisation."

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51. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 17:41 Tanto Edge
 
"truly amazing, absolutely unique", says Molyneux

Which means we are assured, it will be anything but.
 
Avatar 13202
 
http://www.youtube.com/watch?v=705LEH3j2g0&t=0m24s
http://www.youtube.com/user/tantoedge
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50. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 17:30 panbient
 
I'll bet anyone a Diamond Chisel the 'truly amazing, absolutely unique' prize in the box is Milo or at least the bill for that mess.  
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49. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 16:55 Mangrove
 
Silicon Avatar wrote on Jun 7, 2012, 13:16:
All I want is a new Populous game. Is that so hard?

Yeah I'd love to get stuck into a new populous. I was really looking forward to From Dust and then they released it buggy, with an fps cap, limited sandbox gameplay, and shitty drm.

 
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48. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 16:12 Quboid
 
Beamer wrote on Jun 7, 2012, 14:37:
Quboid wrote on Jun 7, 2012, 14:31:
There seems to be quite a few rather harsh people saying he's never made any good games. That's not true - he just hasn't made any good games this millennium.

So he's like id software.

That hurts. That hurts because it's true. Id software made me into a gamer, but the 90's was their decade. The 00's was Valves and the 10's are yet to be claimed.
 
Avatar 10439
 
- Quboid
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47. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 15:12 DangerDog
 
He hasn't been relevant in my eyes since he made Populous and the few sequels from it.

his "cube" venture will most likely be successful, it will go further than just testing the psychology of "monetisation" it will prove that people using social media are weak minded fools.

It's pure joy seeing facebook stock go down the shitter day by day, hopefully the internet will be free of this trojan horse in the near future - one can dream anyway.
 
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46. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 15:05 Zanthar
 
The cube contains all of the crushed hopes and dreams from the gamers that he suckered into buying Fable and it's sequels.  
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45. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 14:37 Beamer
 
Quboid wrote on Jun 7, 2012, 14:31:
There seems to be quite a few rather harsh people saying he's never made any good games. That's not true - he just hasn't made any good games this millennium.

So he's like id software.
 
-------------
Music for the discerning:
http://www.deathwishinc.com
http://www.hydrahead.com
http://www.painkillerrecords.com
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44. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 14:31 Quboid
 
There seems to be quite a few rather harsh people saying he's never made any good games. That's not true - he just hasn't made any good games this millennium.  
Avatar 10439
 
- Quboid
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43. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 14:30 Beamer
 
deqer wrote on Jun 7, 2012, 13:39:
He's probably doing this because he has no choice, just to keep his job. I'm sure he's thinking about himself and his job first before thinking about gamers(people).

Uh... he owns the company.
 
-------------
Music for the discerning:
http://www.deathwishinc.com
http://www.hydrahead.com
http://www.painkillerrecords.com
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42. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 14:10 Panickd
 
deqer wrote on Jun 7, 2012, 13:39:
He's probably doing this because he has no choice, just to keep his job. I'm sure he's thinking about himself and his job first before thinking about gamers(people).

I'm fairly certain that at this point Peter Molyneux has more money than he knows what to do with. The man has founded and sold several game development groups to major publishers. He's doing this because he is interested in the psychology of games and the people that play them. The fact that the data he gets from this will help him build a more addictive game is just gravy, I'm sure. I would love to see someone buy the diamond chisel just so that everyone could wonder why.

If you don't like what he's doing don't participate in his experiments. It's not like anyone is forcing it on you.
 
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41. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 14:05 Tim Collins
 
Idiots need only to apply within.....  
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40. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 14:01 Acleacius
 
A no-trick pony.  
The people can always be brought to the bidding of the leaders.That is easy.All you have to do is tell them they are being attacked and denounce the pacifists for lack of patriotism and exposing the country to danger.It works the same way in any country.
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39. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 13:48 wtf_man
 
Silicon Avatar wrote on Jun 7, 2012, 13:16:
All I want is a new Populous game. Is that so hard?
I just want the original re-made. Modern graphics, running on current OS's. No gameplay changes.
 
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38. removed Jun 7, 2012, 13:40 Hellcinder
 
* REMOVED *
This comment was deleted on Jun 7, 2012, 18:49.
 
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37. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 13:39 deqer
 
theyarecomingforyou wrote on Jun 7, 2012, 12:13:
I'm not in favour of developers creating psychological experiments in order to find out how to better monetise gaming experiences (read: exploit gamers).
Sorry, but that's what it's about. Anything happening these days requires a business model, and that business model is all about money.

He's probably doing this because he has no choice, just to keep his job. I'm sure he's thinking about himself and his job first before thinking about gamers(people).
 
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36. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 13:16 Silicon Avatar
 
All I want is a new Populous game. Is that so hard?

 
Avatar 18037
 
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35. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 12:57 Dev
 
justice7 wrote on Jun 7, 2012, 10:12:
Mr Molyneux has proven that he believes gamers are dopey sheep. This is yet another failing on his part.
There's a lot of them that ARE though. The ones that line up to buy the latest sequel with a famous brand name even if its just rehashed levels from the last one.
His failing is more in thinking that they will line up to play his thing. He just doesn't have the brand recognization.
Yakubs wrote on Jun 7, 2012, 10:51:
Has Molyneux never heard of this amazing new technology known only as the "screen shot" ?
And the even newer technology known as photoshop?
 
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34. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 12:55 Panickd
 
Alamar wrote on Jun 7, 2012, 12:02:
I didn't read the thread, but am I the only person that wants to be the 'cube opener' and then keep it to myself? : )

-Alamar

Even if you did that you'd be helping the experiment along because there would no doubt be many claiming to have been the one to open the cube and making various attempts to prove it. It would all be part of the experiment's data set.

But seriously, does no one on Facebook (oh, I'm sorry: "social networks") have anything better to do with their lives?
 
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33. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 12:49 Smellfinger
 
Operant conditioning has never been so transparent. Molyneux's next game will undoubtedly be called Skinner Box.  
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32. Re: Peter Molyneux's $78K DLC Jun 7, 2012, 12:22 Mashiki Amiketo
 
nin wrote on Jun 7, 2012, 10:13:
Was this supposed to be posted at theonion.com?


The onion at least has genuine news articles. I kid. But really now, at least you know at the Onion you know what you're going to get.
 
--
"For every human problem,
there is a neat, simple solution;
and it is always wrong."
--H.L. Mencken
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