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Wasteland 2 Kickstarter Update

The Wasteland 2 Kickstarter Page has a new update expressing enthusiasm for inXile entertainment's upcoming Wasteland sequel. There's also a Wasteland 2 Interview on GameBanshee talking with Brian Fargo about the project and its grassroots support. Here's a bit on that community element from the new Kickstarter update:

One friend of mine who worked with me there said recently he felt that in the beginning of the industry all the nerds were in charge, but then as the industry grew it changed, and now the guys that picked on the nerds got back on top. I think there was some great truth to that. We all hope this movement is bigger than just Tim Schafer or Brian Fargo as we want to get power back into the developers hands again. And the unbelievable Indie scene shows that there is momentum in that direction. The development community continues to pull itself together to ensure their success. They share tools, they share statistics, they share ideas, and the biggest donators in Kickstarter are always developers. All of this reminds me of the freshness the industry had in the late 80′s through mid 90′s in which creativity was being directed only by the gamers. The gamers will always rule at the end of the day.

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33. Re: Wasteland 2 Kickstarter Update Mar 19, 2012, 00:38 Beamer
 
Creston wrote on Mar 19, 2012, 00:23:

EA's typical budget for an "AAA" game is 25% creation and 75% marketing. I'm sure most other big publishers are somewhere around that.

So that 40 million dollar game probably only cost 10 million to make. The rest got spent on marketoids' salaries and idiotic advertising campaigns on Spike.

Creston


For one, the "marketoids" at EA get paid very little. Like most entertainment jobs, they're getting pennies compared to what they'd get in any other industry.
For another, this isn't different than any other industry.
Lastly, hell, there's pretty clear evidence that people buy based upon marketing more than quality. The entire CPG industry is based upon this. What laundry detergent do most people use. Tide. Is Tide really that much better that over 50% of the market uses it? Nope. Word of mouth is an awesome thing, but it still doesn't work most of the time. It's improving thanks to the internet, but most people still buy what TV tells them to.

So if you want to sell something you want some time on TV. Not sure if it's Spike, I never watch it, but I certainly see plenty of ads during Archer and Venture Brothers. Most of the games you see ads for do well. Homefront had an enormous amount of ads. Sold like crazy.
 
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  1. Mar 18, 12:59 Re: Wasteland 2 Kickstarter Update nin
  4. Mar 18, 14:21  Re: Wasteland 2 Kickstarter Update Tumbler
  12. Mar 18, 19:09   Re: Wasteland 2 Kickstarter Update Dev
  2. Mar 18, 13:26 Re: Wasteland 2 Kickstarter Update Techie714
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  5. Mar 18, 14:25 Re: Wasteland 2 Kickstarter Update Creston
  6. Mar 18, 14:37  Re: Wasteland 2 Kickstarter Update nin
  7. Mar 18, 14:50   Re: Wasteland 2 Kickstarter Update Creston
  8. Mar 18, 15:01    Re: Wasteland 2 Kickstarter Update Dev
  29. Mar 19, 00:18     Re: Wasteland 2 Kickstarter Update Creston
  36. Mar 19, 01:05      Re: Wasteland 2 Kickstarter Update Dev
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  23. Mar 18, 21:17        Re: Wasteland 2 Kickstarter Update nin
  17. Mar 18, 19:56       Re: Wasteland 2 Kickstarter Update Dev
  18. Mar 18, 20:13        Re: Wasteland 2 Kickstarter Update eunichron
  19. Mar 18, 20:18         Re: Wasteland 2 Kickstarter Update Dev
  31. Mar 19, 00:23         Re: Wasteland 2 Kickstarter Update Creston
>> 33. Mar 19, 00:38          Re: Wasteland 2 Kickstarter Update Beamer
  42. Mar 19, 08:56           Re: Wasteland 2 Kickstarter Update Kajetan
  20. Mar 18, 20:19        Re: Wasteland 2 Kickstarter Update ASeven
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  25. Mar 18, 22:25          Re: Wasteland 2 Kickstarter Update ASeven
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  32. Mar 19, 00:34         Re: Wasteland 2 Kickstarter Update Beamer
  35. Mar 19, 00:44          Re: Wasteland 2 Kickstarter Update jacobvandy
  10. Mar 18, 15:50  Re: Wasteland 2 Kickstarter Update jdreyer
  11. Mar 18, 16:59   Re: Wasteland 2 Kickstarter Update Prez
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