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NPD September Figures

The L.A. Times has a bit on the September sales figures reported by the NPD Group. Word is game sales are up and hardware sales are down:

The starting gun for the video game industry's crucial holiday season went off with a bang in September as sales of games perked up 4% after four consecutive months of declines, according to a report from market research firm NPD Group.

But as the industry scored $630.2 million in sales of games sold at retail stores last month, up from $612.1 million a year earlier, sales of consoles tumbled 9% to $349 million from $382.9 million in 2010, as manufacturers cut the cost of devices used to play those games. Nintendo's hand-held 3DS console, for example, saw its price tag fall to $170 from $250 when it launched in March.

The decline in hardware offset the gains in game sales, leading to a 6% overall drop in total sales to $1.16 billion from $1.23 billion in September 2010.

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8. Re: NPD September Figures Oct 14, 2011, 18:04 Ruffiana
 
Why do we lump game software and game hardware together in sales charts?

Do DVDs and DVD players typically get lumped together? Music and iPods? Serious, curious question here.
 
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    Date Subject Author
  1. Oct 14, 10:50 Re: NPD September Figures spindoctor
  2. Oct 14, 10:57 Re: NPD September Figures Bludd
  3. Oct 14, 13:42  Re: NPD September Figures SimplyMonk
  4. Oct 14, 14:04   Re: NPD September Figures spindoctor
  5. Oct 14, 14:31    Re: NPD September Figures Wildone
  6. Oct 14, 16:05    Re: NPD September Figures SimplyMonk
  7. Oct 14, 16:32 Re: NPD September Figures Metasparks
>> 8. Oct 14, 18:04 Re: NPD September Figures Ruffiana
  11. Oct 14, 19:51  Re: NPD September Figures SimplyMonk
  12. Oct 14, 22:31  Re: NPD September Figures theyarecomingforyou
  9. Oct 14, 18:16 Re: NPD September Figures DangerDog
  10. Oct 14, 18:35  Re: NPD September Figures Ruffiana


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