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NPD September Figures

The L.A. Times has a bit on the September sales figures reported by the NPD Group. Word is game sales are up and hardware sales are down:

The starting gun for the video game industry's crucial holiday season went off with a bang in September as sales of games perked up 4% after four consecutive months of declines, according to a report from market research firm NPD Group.

But as the industry scored $630.2 million in sales of games sold at retail stores last month, up from $612.1 million a year earlier, sales of consoles tumbled 9% to $349 million from $382.9 million in 2010, as manufacturers cut the cost of devices used to play those games. Nintendo's hand-held 3DS console, for example, saw its price tag fall to $170 from $250 when it launched in March.

The decline in hardware offset the gains in game sales, leading to a 6% overall drop in total sales to $1.16 billion from $1.23 billion in September 2010.

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6. Re: NPD September Figures Oct 14, 2011, 16:05 SimplyMonk
 
spindoctor wrote on Oct 14, 2011, 14:04:
The PS3 price drop came after May I believe. That didn't help it's sales go up?

Date :: Unit Sales Year on Year PS3 - All SKUs
2011-01 -3%
2011-02 +11%
2011-03 +15%
2011-04 +12%
2011-05 +13%
2011-06 -8%
2011-07 -32%
2011-08 -4%

The September data I have is a little spotty right now so I don't trust the numbers for it yet but it doesn't look good. The PS3 price drop helped it do far better than the 360 and the WII (which has been abysmal), but still not as good as last year.
 
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    Date Subject Author
  1. Oct 14, 10:50 Re: NPD September Figures spindoctor
  2. Oct 14, 10:57 Re: NPD September Figures Bludd
  3. Oct 14, 13:42  Re: NPD September Figures SimplyMonk
  4. Oct 14, 14:04   Re: NPD September Figures spindoctor
  5. Oct 14, 14:31    Re: NPD September Figures Wildone
>> 6. Oct 14, 16:05    Re: NPD September Figures SimplyMonk
  7. Oct 14, 16:32 Re: NPD September Figures Metasparks
  8. Oct 14, 18:04 Re: NPD September Figures Ruffiana
  11. Oct 14, 19:51  Re: NPD September Figures SimplyMonk
  12. Oct 14, 22:31  Re: NPD September Figures theyarecomingforyou
  9. Oct 14, 18:16 Re: NPD September Figures DangerDog
  10. Oct 14, 18:35  Re: NPD September Figures Ruffiana


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