WoW Drops More Subs

Develop notes that the latest figures supplied by Activision Blizzard shows World of Warcraft has lost another 300,000 subscribers, saying the MMORPG now has about 11.1 million subscribers. They have Blizzard CEO Mike Morhaime's comments on how they plan to reverse this trend:
"As our players have become more experienced playing World of Warcraft over many years, they have become much better and much faster at consuming content," he recently said.

"And so I think with Cataclysm they were able to consume the content faster than with previous expansions, but that's why we're working on developing more content."

Yesterday, Morhaime made clear Blizzard’s response to this trend. The company pledged to flood the game with new content as a matter of urgency.
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Re: WoW Drops More Subs
Aug 4, 2011, 12:53
9.
Re: WoW Drops More Subs Aug 4, 2011, 12:53
Aug 4, 2011, 12:53
 
Beelzebud wrote on Aug 4, 2011, 12:30:
Either I'm misreading the community, or he is.

I got burned out and left WoW, after 3 years of leading a raiding guild, because frankly the content never slowed down, and made the game a perpetual treadmill.

There is no time to enjoy the content, because they barely give regular guilds a chance to do it before they start nerfing the difficulty and pushing a new raid out. I got severe burn out, and left. There were times in WotLK where we wouldn't even wear epic gear for a month before we were replacing it with newer stuff. There is no valley, just an unending uphill climb.

Yes, I quit the game over a year ago because the repetition became mind-numbing. Daily quests, badge collecting, rushing through instances--it became torture and I finally woke up and asked myself, Why am I doing this? When the vanilla game came out in 2004, the reason I got hooked was because it offered some adventure and spontaneity. You could travel around the world, run into people, and things would happen. That's all gone. Now all people do is stand in one spot and hit the instance que button.
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