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EA ♥s Fox News

IndustryGamers quotes Frank Gibeau on the topic of Fox News, and the EA Games label president is actually quite pleased with the free publicity they have been provided thanks to the network's vitriolic attacks on video games. "We love Fox News. They're bold... I’m serious," he tells them. "Look, when you’re building new IPs and you’re building games and you’re looking at an entertainment audience, they see a lot of messages. Controversy isn’t a bad thing. I personally believe you should court controversy." He goes into more detail on the help this provides:

"You should do it in a way that matches the creative integrity of the game. You shouldn’t do it in a gratuitous way, but if it matches the creativity of the game… I loved it when Fox News did the lesbian aliens on Mass Effect. I love when they covered the Taliban; I loved it when they covered the Bulletstorm stuff. In each one of those cases, it was true to the game and we were trying to do something creatively. The fact that their point of view is different than ours and represented an audience out there is fine by me. I felt we could stand up and defend what we did and be aggressive about it and be proud of it."

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18. Re: EA ♥s Fox News Mar 15, 2011, 06:25 Agrajag
 
I love when they covered the Taliban ... In each one of those cases, it was true to the game and we were trying to do something creatively. ... I felt we could stand up and defend what we did and be aggressive about it and be proud of it.

Now, wait just a minute... Am I misremembering, or didn't EA cave in on the Taliban thing, and ultimately censor its own game?? If so, that takes a lot of balls to bring that up as a moment to be proud of...
 
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  1. Mar 14, 21:31 Re: EA ♥s Fox News Umbragen
  2. Mar 14, 21:38  Re: EA ♥s Fox News PropheT
  9. Mar 14, 23:36   Re: EA ♥s Fox News eRe4s3r
  7. Mar 14, 22:49  Re: EA ♥s Fox News Suddenly_Dead
  3. Mar 14, 22:08 Re: EA ♥s Fox News Michael Bolton's hair dresser
  4. Mar 14, 22:20  Re: EA ♥s Fox News nin
  5. Mar 14, 22:36   Re: EA ♥s Fox News Flatline
  6. Mar 14, 22:38 Re: EA <3s Fox News brn
  8. Mar 14, 23:31 Re: Thief 4 Image CythrawL
  10. Mar 14, 23:53  Re: Thief 4 Image killer_roach
  11. Mar 15, 00:07 Re: EA &#9829;s Fox News Hump
  12. Mar 15, 01:09  Re: EA &#9829;s Fox News killer_roach
  16. Mar 15, 05:41  Re: EA &#9829;s Fox News reisub
  13. Mar 15, 03:07 No subject AnointedSword
  14. Mar 15, 03:38  Re: EA &#9829;s Fox News Rilcon
  15. Mar 15, 04:46   Re: EA &#9829;s Fox News Zoom
  17. Mar 15, 06:05   Re: EA &#9829;s Fox News Buckermann
  21. Mar 15, 09:09  Re: Thief 4 Image CythrawL
>> 18. Mar 15, 06:25 Re: EA &#9829;s Fox News Agrajag
  19. Mar 15, 07:34 Re: EA &#9829;s Fox News Shagwood
  20. Mar 15, 09:08 Re: EA &#9829;s Fox News JoeNapalm
  22. Mar 15, 09:40 Re: EA &#9829;s Fox News Tim Collins
  23. Mar 15, 16:06  Re: EA &#9829;s Fox News space captain


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