Following the publication of quotes critical of EA by Activision CEO Bobby Kotick comes a return volley from Electronic Arts on Gamasutra in which they seem equally disinclined to hold any bars. One comment addresses studio relations: "Kotick’s relationship with studio talent is well-documented in litigation," EA corporate communications VP Jeff Brown tells them, invoking Activision's legal entanglements with Double Fine Studios and Infinity Ward. They go on to assess Activision's success: "His company is based on three game franchises – one is a fantastic persistent world he had nothing to do with; one is in steep decline; and the third is in the process of being destroyed by Kotick’s own hubris." Presumably those three franchises are World of Warcraft, Guitar Hero, and Call of Duty, respectively. Thanks joao.
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