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EA: Retails Sales to Decline 11% This Year

Speaking at a UBS Media investor conference in New York today, EA CEO John Riccitiello forecast an 11% decline in boxed goods sales in the United States and Western Europe this year compared with last year. Riccitiello added a comment supporting the contention of many who claim that retail declines just represent a shift to digital distribution: "That packaged goods thing is very big deal. Digital has more than made up for it, but the packaged business has been a real substantial challenge."

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16. Re: EA: Retails Sales to Decline 11% This Year Dec 9, 2009, 18:13 Ruffiana
 
When games cost the same digitally as they do for the boxed version, I get the boxed version. These days I tend to pick games up a while after release for a lower sale price via online distribution. I prefer a lower price over a boxed copy for the vast majority of games that I play.

That's interesting...it suggests that you put some kind of nominal valuable on the tangible product of a box, manual, and physical copy of the digital media.

Have you ever thought about where your breaking point on that is? At which point does the digital copy of a game become cheap enough to lure you away from buying a boxed copy?
 
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    Date Subject Author
  1. Dec 9, 15:07 Re: EA: Retails Sales to Decline 11% This Year Kxmode
  2. Dec 9, 15:16 Re: EA: Retails Sales to Decline 11% This Year derelict koan
  3. Dec 9, 15:26 Re: Evening Consolidation HellSlayer
  4. Dec 9, 15:27  Re: Evening Consolidation Frijoles
  6. Dec 9, 15:35   Re: Evening Consolidation nin
  5. Dec 9, 15:29  Re: Evening Consolidation Kxmode
  7. Dec 9, 15:42  Re: Evening Consolidation  Blue 
  13. Dec 9, 18:08  Re: Evening Consolidation Ruffiana
  8. Dec 9, 16:08 Re: EA: Retails Sales to Decline 11% This Year Dev
  9. Dec 9, 17:10  Re: EA: Retails Sales to Decline 11% This Year LittleMe
  11. Dec 9, 17:47   Re: EA: Retails Sales to Decline 11% This Year Wowbagger_TIP
>> 16. Dec 9, 18:13    Re: EA: Retails Sales to Decline 11% This Year Ruffiana
  10. Dec 9, 17:32 Re: EA: Retails Sales to Decline 11% This Year ldonyo
  20. Dec 9, 18:29  Re: EA: Retails Sales to Decline 11% This Year CJ_Parker
  22. Dec 10, 06:26   Re: EA: Retails Sales to Decline 11% This Year InBlack
  23. Dec 10, 10:43   Re: EA: Retails Sales to Decline 11% This Year Kxmode
  12. Dec 9, 17:55 Re: EA: Retails Sales to Decline 11% This Year xXBatmanXx
  14. Dec 9, 18:10  Re: EA: Retails Sales to Decline 11% This Year Ruffiana
  15. Dec 9, 18:10   Re: EA: Retails Sales to Decline 11% This Year xXBatmanXx
  17. Dec 9, 18:20    Re: EA: Retails Sales to Decline 11% This Year Ruffiana
  18. Dec 9, 18:23     Re: EA: Retails Sales to Decline 11% This Year xXBatmanXx
  19. Dec 9, 18:28     Re: EA: Retails Sales to Decline 11% This Year Beamer
  21. Dec 9, 19:50      Re: EA: Retails Sales to Decline 11% This Year StingingVelvet


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