Veterator wrote on Jan 29, 2014, 14:24: EA takes lessons from a lot of things. They just never seem to remember them when it'd be useful.
How many times in the last 5 years has EA said they were learning or changing things to improve anything? Probably as many times as they've had a big public problem, and it just keeps happening.
When it hits them in their financials and investors start grumbling loudly enough as they have with BF4 I think maybe they'll be a little more proactive in taking these particular lessons to heart. Often the best lessons are the most painful ones.
Getting sued by shareholders for your biggest game of the year being a buggy mess has got to sting. That'll buck people up a lot more than moaning customers who'll probably buy your next title anyway.
Why has their share price doubled over the last 18 months? Is this a correction to it halving in the previous 18 monts and bombing during the global financial crisis in 2008?