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9. Re: Star Wars: The Old Republic PTR Patch Jun 29, 2013, 21:13 Julio
 
CJ_Parker wrote on Jun 29, 2013, 19:31:
Julio wrote on Jun 29, 2013, 19:22:
I'm sure it's making more money than it costs to run the servers, but it's probably still close to 100 million down the drain. I'm sure they didn't recoup development and marketing costs.

OK then let's hear your detailed analysis on how this game ended up 100M in the hole. Since you're so sure about it it should be easy enough so go right ahead...

Feel free to google the numbers, they're easy to find.

$500+ million invested in the game.
Peak subscriber base 1.7 million. So say $40/copy = $68 million revenue

Let's say they managed to get all those subscribers to pay every month for the 11 months it was a subscription model..another $281 million revenue (and realistically they probably got a fraction of that).

So...
-$500 million + $68 million +$281 million = -$151 million and it's probably worse than that. Add whatever they're making from F2P minus development costs to switch to F2P and costs since the changeover.

They've lost at least $100 million, probably more.
 
 
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