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38. Re: Dead Space 4 Cancelled? Mar 5, 2013, 12:45 Creston
Agent.X7 wrote on Mar 5, 2013, 12:24:
Often the marketing budget is equal to the development budget or more. Did you really think that million dollar statue of Isaac was going to sell more games?

If they'd rein in the spending and stop paying upper management money that they aren't worth, they could make all the Dead Space games they wanted.

In the case of EA, it's FAR more. Blue had an article awhile back (over a year I think) where a senior producer in EA said that their budget for any given title was as follows:

Research and Development: 25%
Marketing: 75%

Nobody at EA sees anything wrong with this, of course.

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