I agree about the lack of no bias but that is separate. Suffice to say, I try to be balanced and look at things without bias but it's very complicated.
In your Apple metaphor, if a thread became about how innovative Apple is then yes, I'd argue the point. If a thread was about how cheap they are then yes, I'd argue the point. But I generally don't being the subject up in the first place and I don't constantly go on about it (admittedly I have talked about it a lot recently).
That's a fair point about evil versus asshole, but some people take it further when they talk about being forced to buy some new version or some DLC - no one is forced, not even taking that somewhat figuratively. That's the sort of reality distortion I don't like.
Are you putting me and Beamer in the "believe [publishers] are always right" group? I'm certainly not and I'm pretty sure Beamer isn't either.