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28. Re: Developer: Demos Kill Sales Feb 12, 2013, 18:13 Erebus
 
I agree that demos kill sales, both for a crappy game and a great one.

What a demo most definitely kills is the development cycle, introducing a major milestone at a time when it's most critical to be focused on the development of the actual game. Demos can become and end not a means, distracting and deflecting needed resources.

Good call.
 
 
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