"If you created a decent demo to highlight your decent game, then you probably sold 2x as many copies as you would have without the demo."
"Seriously, we sold 2x what we would have otherwise?"
The idea that people are going to put ~$50 into a game faster if it has no demo is absurd. What they'll do is bootleg it first to see if they like it and then maybe they'll buy the game later if they do. Only an idiot would think consumers are fooled by the absence of a demo. It's almost like saying, "If your game never gets reviewed you'll sell 2x the number of copies you would have sold with game reviews published." People who think like this are the reason some games don't do as well as they should have. And, demo or review or no, if a game stinks a developer has no right expecting mega sales from it under any conditions. The problem is that people like this think it is possible to "fool" consumers into buying lots and lots of crummy games. They are only fooling themselves.
It is well known that I do not make mistakes--so if you should happen across a mistake in anything I have written, be assured that I did not write it!