TheEmissary wrote on Jan 30, 2013, 16:46: I think you guys aren't seeing the bigger picture. Google is doing this so they don't lose content creators to rival sites like Vimeo. Vimeo a couple months back implemented a similar pay wall system for videos. I think they are implementing it to keep pace with the features found on the other video streaming upstarts.
I doubt it. Like I said, most of these content creators probably make more off youtube's ad-kickback program than they would behind a paywall. If I had to guess, I'd say they're trying to get professional content (ie, tv shows etc) on their site as pay-per-view.