Hmm, seems like a missed opportunity for Origin to make themselves look good in this whole beta sign up process.
I popped open origin expecting to see it either already in my games list or on the front page of the store and nothing. The full game is there to pre-order. If you click the demo tab the beta is there.
The default way from the website appears to be a link you open in origin which makes the whole process feel clunky.
Steam's free trial stuff, free weekend, whatever is much better, game is simply in your list, no fuss, just pop it up and say install. It's a small thing but something origin should work on.
99gamers.com-Going down in flames after discounting their currency! Kickstarter "Game Developer"!