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35. Re: Morning Consolidation Jan 22, 2013, 01:49 jdreyer
killer_roach wrote on Jan 21, 2013, 23:35:
Prez wrote on Jan 21, 2013, 22:13:
nin wrote on Jan 21, 2013, 20:23:
xXBatmanXx wrote on Jan 21, 2013, 20:13:
Thoguht for sure that xbox article would require a Patcher tag - but it isn't a Patcher article. Very surprising.

I agree - it certainly sounded like one.

Haha - I immediately assumed it was a Pachter projection myself. I can maybe see MS eventually wanting to stop losing money on Xbox, but being bought by Sony? Ridiculous.

If I were to put on my market analyst hat (probably no more accurate than Pachter, but I'm on record with a few hits as of late), I'd think Apple might be a buyer, but their recent market trajectory may make them a bit skittish. As a result, I would think that Microsoft's most likely play to minimize their downside exposure from the Xbox brand would be to enter into a joint venture with Sony, which would give both companies the benefit of considerable amounts of developer relationships and a nearly unassailable market position.

Given the dominance such a merger would produce, I suspect in the US anyway, that it would be blocked by the FTC.
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