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1. Re: American McGee Interview Jan 15, 2013, 11:31 Creston
My biggest concern was that we present a high quality offering that would rise above the noise. We studied other campaigns that worked well and tried to emulate their best features. Itís a beauty pageant, but thereís also a huge amount of live interaction that must be maintained throughout. What Iím realizing now is that a campaign is only as effective as you drive it to be Ė it requires constant attention and feeding.

Yep. A campaign void of information or updates usually doesn't catch on very well, though some still do if the nostalgia factor is high enough.

I'm more clear now on what he's actually asking money for (it seemed weird that he wanted money for a complete game,) it's to add extra features beforehand rather than later through patches, which seems reasonable enough. I'm not really sure why he thought that "Oh yeah, we just dev salaries, and then added a chunk for marketing" statement was going to do him any favors though...

Anyway, I have no interest in this game, so no interest in the KS either. And they really should implement some form of shadows in their game. Everything seems to be floating in their screenshots.

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