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22.

Re: Activision Blizzard Financial: WoW Subs Drop to 9.1M

Aug 3, 2012, 00:49

NKD

Dades wrote on Aug 3, 2012, 00:34:
HorrorScope wrote on Aug 2, 2012, 23:30:
9.1 million is nothing to sneeze at. Pretty amazing that people can stick to something for so long like that.

Yeah but at the same time losing 10% of that in a quarter is nothing to scoff at either, that's a crazy churn rate with the kind of instability that drives investors crazy. Expansions bring people back but they don't stick around long.

And speaking of investors, a regional breakdown of the loss would be useful. I believe the figure a few years back was that China made up 60% of the players but only 6% of the revenue because of the Chinese company who runs it taking all the dough.

If the loss is heavily biased towards NA/EU subscribers, its a much bigger loss than it sounds.




If you don't like where gaming is heading, stop giving your money to the people who are taking it in that direction.

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