There's nothing massive about the multiplayer in this game. The fact that they keep toting it as a MMO and posting these "records" just makes them look like assholes.
I wonder how they convinced Guinness that 250k russians connecting to a chat lobby for a 15v15 game counts as "One MMO Server".
And I don't want to hear their bullshit about persistent character advancement making it a MMO. By that logic BF3 and the Modern Warfare series are MMOs (and more massive) as well since you can gain ranks on your character.