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25. Re: GameStop Stops Selling Physical Copies of Deus Ex: Human Revolution Aug 25, 2011, 06:56 briktal
 
jdreyer wrote on Aug 25, 2011, 04:56:
The last throes of Brick n Mortar. They are really shooting themselves in the foot with this reaction. Losing sales, and bad publicity.

Well they had three options: 1) Just sell the games as-is, letting Square Enix/OnLive walk all over them, possibly including breaking existing agreements 2) take the codes out and sell the games 3) return the copies with the codes and wait for SE to send them copies without the codes. From a business perspective, 1 is bad. They probably figured that taking the codes out would be the better option for both them and consumers, since it would be the fastest way for them to get the games without the codes. I guess they just underestimated how mad the internet would get that someone outside a factory might've touched the inside of the box of their Steamworks game.
 
 
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