I think that there is truth to it. I also believe that all the talk of the "PRO" gaming scene in Korea is over stated too. So they had tournaments broadcast live on TV ..... have you seen some of the other programs broadcast on Asian channels? Being broadcast on TV does not make you the NFL.
A few months back, someone here was saying now the players make millions of dollars, well, looking over the whole of the (english part) of the internet, I stuggled to find any evideance of that.
It's like saying that since there are Pro dart players and a TV league in England, that the whole of England is Darts crazy.