By popular franchises, I meant movie/TV licenses that fell flat on their faces, like Matrix Online. Star Trek Online is not exactly a big hit either.
Tabula Rasa is another prime example of an MMO that was too big to fail. Imagine you are a game developer god and investors just throw money at you and whatever you touch just seems to turn into pure gold. The Modern Combat or Battlefield games are the exception, not the rule.
This case shows that in this business, and it is a business, it's more important to be able to sell something (anything) than be able to actually produce something. You don't burn through 100 millions of dollars just by ordering pizza and soda pop every day.