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3. Re: E-paper packaging Dec 15, 2005, 17:53 Tango
 
"When kids see flashing pictures on cereal boxes we don't expect them to just ask for the product, but to say, 'I want it,'"
Excellent. Expect that to do a lot of good for the obesity problems - when little Johnny's Big Mac comes with an episode of Spongebob Shitpants to enjoy while he eats.

Also expect it to be heavily regulated at first, especially in Europe. Expect Sweden to ban it outright - they're really strong on their advertising to kids there...

But e-paper should kick ass 10-15 years after it takes off.

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