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On Universal Combat Pricing

In apparent response to 3000AD's Derek Smart's complaints about the price point for Universal Combat (story), DreamCatcher sends along a brief statement describing their stand on the decision to market the game as a value-priced product:

A DreamCatcher Spokesperson says “Our pricing strategy has been set in the best interests of the title and more importantly the consumer. Universal Combat provides terrific value to the consumer at $19.99 and we are happy to be able to deliver that value.”

DreamCatcher does not expect to comment further on this matter.

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38. Re: Ouch! Jan 30, 2004, 16:04 Bronco
I would guess that the case here - remember, UC was Battlecruiser Generations, being funded internally before he made the deal with DreamCatcher. I would guess that he gets, as I said, a royalty on sales in return for the decreased development costs to DreamCatcher (IE - his own funding). If so, I can see why he would have (and why DC would agree to) some clause concerning pricing at retail.

This sounds a little bit like movie studio accounting.

If DC sets the price low enough to keep DS royalties from kicking in but still make a profit. Pretty sneaky if it is true.

Normally I wouldn't spend so much time speculating on this but DS seems so intent on telling the entire world his personal business that I almost feel obligated to comment.

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