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Diablo III Auctions Detailed

Blizzard announces a new Global Play functionality for Battle.net to allow Diablo III players to play on servers in different regions. They also announce a new Auction House Website for the action/RPG as home to the in-game auction functionality in the action/RPG sequel. This FAQ has all the details, including how the house rake will work:

In the gold-based auction house, a 15% transaction fee will be deducted from the final sale price of a successful auction.

In the real-money auction-house, for equipment such as weapons and armor, a fixed transaction fee will be deducted from the seller for each piece of equipment successfully sold. This fee is assessed only if the item is sold. For commodities such as crafting materials, gems, gold, and other “stackable” items, a 15% transaction fee will be deducted from the total sale price.
[…]
Note that additional fees apply for players who choose to receive the proceeds of their successful auction via PayPal™ (in regions where this option is available). See the Functionality section of this FAQ for further details.

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99. Re: Diablo III Auctions Detailed May 2, 2012, 21:02 Verno
 
Red wrote on May 2, 2012, 19:50:
What's interesting to me, that makes the whole idea of an auction house seem pointless, is that the entire point of the game is to grind items. That's the end game. You don't acquire that gear to beat some final, awesome quest. The gear is the quest. Once you get your ultimate gear, you've won. Game over. The auction has does nothing more than allow you to pay money to stop playing.

I think people will be mainly buying gold and specific items to complete a goal or set of some sort. Gold will probably be a much bigger grind than people realize and Blizzard has hinted at that in a few interviews. It's an interesting micro economy experiment as so many different variables will influence pricing that its impossible to predict just how items themselves will be valued though.

As you said it's a bit of quandary because if they spend money on something they want then it gives them less of a reason to continue. Unlike WoW the personal character development is a lot more limited, I'm not sure players will form that same attachment.
 
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