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Op Ed If You Want To Fight Piracy, Make Better Games. Thanks nin.
Ubisoftís plan isnít working. Even after taking these drastic steps, the company says that 90 percent of the people who play its games are playing them illegally, according to Wedbush Morgan analyst Michael Pachter.

But how many people only used piracy as a way to bypass the DRM? How many of those pirates might have purchased PC copies of games like Assassinís Creed II if they could be played without an internet connection?

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26. Re: Op Ed Oct 26, 2011, 21:57 killer_roach
Domgrief wrote on Oct 26, 2011, 20:25:
Dear Media, please stop referring to Valve as some sort of hold-out against the evil DRM overlords. They pretty much wrote the book on modern DRM. Love, Domgrief.

  • Until Half-Life, you could rent online games

  • Until Steam, it was considered normal to be able to loan, give or sell games to your friends

  • Early versions of Steam behaved so poorly offline that it was effectively an almost-always-on DRM scheme

  • You can't buy, install and play an off-the-shelf Steam game without connecting to the internet and attaching it to your Steam account

  • They might speak out about some piracy-encouraging behaviours like localising late, but as a publisher they still support piracy-encouraging behaviours like it-costs-twice-as-much-in-Australia

  • Clearly, Australia is its own planet.

    1) Never really had online game rentals in the US, ever. Also, before Half-Life? Dial-up worked that well?

    2) I think that changed even before Steam. Those windows started closing in the US and Europe around 1999-2001, well before Steam's launch.

    3) Very true. I remember that. No longer the case, though (although GFWL tries to bring that back...).

    4) So?

    5) The Australian market is a rounding error to publishers, no offense.

    Yes, Steam is DRM, and a fairly all-encompassing one at that, but it does something that UbiDRM and other always-on schemes haven't really done: Provide value-added to the end user.
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