Frank Gibeau interview on IndustryGamers chats up the EA Games label president about the upcoming Medal of Honor reboot and the competitive military shooter market. He talks about all the action in this segment over the past couple of weeks or months, saying: "to be honest with you, we’ve been working on a strategy for the last two years to really take back the shooter category and put EA in a position where we’re making some spectacular products and we’re the leader in that category." He also freely admits to being pleased at the opportunity presented by the Infinity Ward meltdown at competitor Activision: "Yeah, I think it’s about being prepared and when your opponent makes a mistake or stumbles, you’re right there to step in and take advantage of that situation. And that’s kind of the way this category has shaped up with the competition and the developers out there. So absolutely, I was flabbergasted that it was unfolding the way it was, but I had a big grin on my face when I saw that we had an opportunity with them and we went for it. And we're very fortunate that Respawn and EA we [sic] able to come together on the deal and I couldn’t be more excited."
All trademarks are properties of their respective owners.
News CGI copyright © 1999-2016 James "furn" Furness &
All rights reserved.
Chatbear v1.4.0/blue++: Page generated 10 February 2016, 20:14.