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Op Ed

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6. Re: Op Ed Dec 13, 2008, 18:40 4D-Boxing
Very good article...but like ldonyo said there is an issue with the numbers but very good article. I wish the author would have talked about Advertising in the business model section..and I do not mean in game advertising.

If we look at all the cr@ppy games based on blockbuster movies. They keep coming out cause people fall for teh high production TV adds. The only time we see TV adds for PC games are for WoW or for if the Windows logo appears in an add for a game released on all platforms.

Yes, Wow made enough money to afford adds..but geez I'm no business expert but In the intro Marketing class i took a long long time ago they talk about the % of income that should go towards advertising & publishers sure do not reachthat % on the Pc side. THis where marketing cooperatives , marketing Consortiums come into play but's all been said before along withthe issue with the quality of titles & devs not always taking feedback into consideration.

This comment was edited on Dec 13, 2008, 18:41.
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