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The Elder Scrolls Online to Use Subscriptions

The Elder Scrolls Online tweets about a an interview with Matt Firor saying The Elder Scrolls Online will be using the subscription model that's almost completely out of style for current MMORPGs. Here's word:

Choosing the right business model is part of that. We are going with the subscription model for ESO.

We're building a game with the freedom to play - alone or with your friends - as much as you want. A game with meaningful and consistent content - one packed with hundreds of hours of gameplay that can be experienced right away and one that will be supported with premium customer support. Charging a flat monthly (or subscription) fee means that we will offer players the game we set out to make, and the one that fans want to play. Going with any other model meant that we would have to make sacrifices and changes we weren't willing to make.

The Elder Scrolls Online offers unlimited play for the first 30 days with the purchase of the game. The choice is yours to play as much as you want; hundreds of hours of content, PvP, etc - is all there for you to experience with the base purchase of the game. If you want to continue playing for hundreds of hours more after that first month you'll pay a flat fee for continued, unlimited access to the game.

We'll talk about further discounts, etc. later, but for now, we are very happy to finally announce our model. It's very simple - you pay once per month after the first 30 days and the entire game is available to you.

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21. Re: The Elder Scrolls Online to Use Subscriptions Aug 21, 2013, 11:06 Squirmer
 
MajorD wrote on Aug 21, 2013, 10:55:
I followed the developement of this game here and there, but I don't ever remember seeing them hint towards a subscription model to have to play it, as I was lead to believe it was going to be FTP. So, they just get everyone all hyped up and excited for the game and then drop this bomb?! Stupid me, I should have known they would be charging a subscription to play it in the first place. Dunce
It was fairly clear they were going to use subscriptions because they didn't announce a business model for a long time. If they were following the Guild Wars 2 approach, "no subscription fee" would have been a good marketing line, like it was with GW2. But they said nothing, so they obviously wanted to keep this quiet for as long as they reasonably could.
 
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