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EA All-in on Microtransactions

Develop reports on comments from Electronic Arts during a Morgan Stanley Technology, Media, and Telecom Conference stating that the company is so pleased with its forays into the world of microtransactions, that they are bringing the support for these in-house, and that "all" their future games will feature microtransactions. "We are building into all of our games the ability to pay for things along the way; to get to a higher level," said EA CFO Blake Jorgensen. "And consumers are enjoying and embracing that way of business."

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33. Re: EA All-in on Microtransactions Feb 27, 2013, 14:10 Zadig
 
Creston wrote on Feb 27, 2013, 10:52:
BF3 and ME3 helped them register a ton of people, but few of those people use Origin for anything else. I 'use' it because I have to use it to run ME3. Other than that, it serves no purposes, same as that retarded Ubi thing. They will never overtake Steam. EA isn't willing to do what is necessary to overtake Steam. Plus, let's be honest, if they ever looked like serious competition, Valve/Steam can easily outspend them if necessary. Steam will never just sit still while someone else tries to take over the #1 spot.

Creston

I'd agree that Origin will never really compete with Steam. The goodwill Valve has and the great exposure they offer indie games are something I can't see EA ever matching. They clearly have no interest in a "price war". I believe Amazon is the only one who could overtake Steam, since they are larger, didn't just enter into this with a copycat product, and aren't hated by large amounts of the gaming population either.

edit- added a "no"

This comment was edited on Feb 27, 2013, 14:19.
 
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