Activision announces that Call of Duty: Black Ops II
has tallied over one billion dollars in gross sales in the just over two weeks since the release of the military shooter sequel:
Activision Publishing, Inc., a wholly-owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI), announced today that Call of Duty®: Black Ops II has crossed the $1 billion mark in worldwide retail sales, according to Chart-Track retail customer sell-through information and internal company estimates. Illustrating the strong appeal of interactive entertainment to audiences worldwide, the game achieved this milestone in just 15 days after its launch on November 13, 2012. Last year's Call of Duty®: Modern Warfare®3 reached $1 billion in retail sales in 16 days. The box office record set for feature films in 2009 by "Avatar" was $1 billion in 17 days¹.
"The release of Call of Duty® has been one of the most significant entertainment events of each of the last six years," said Bobby Kotick, CEO of Activision Blizzard. "Since Call of Duty was launched, cumulative franchise revenues from players around the world are greater than current worldwide box office receipts to date for the top-10 grossing films of 2012 combined. Life-to-date sales for the Call of Duty franchise have exceeded worldwide theatrical box office receipts for 'Harry Potter' and 'Star Wars,' the two most successful movie franchises of all time."
Since the game's launch, more than 150 million hours have been logged online playing Call of Duty: Black Ops II on Xbox® LIVE® and PlayStation Network.
¹According to screenrant.com